Professor
Department of
Communication Studies
University of Northern Iowa
Details about Professional Positions
DETAILS ABOUT
PRESENT POSITION (TEACHING):
Courses taught since fall 1983 have included Public
Relations Writing; Public Relations: Integrated Communications; Global Public Relations;
Public Relations Methods; Public Relations: Cases and Studies; Newswriting for Print
Media; Selected Topics: Public Relations in Comparative Social Systems; Selected
Topics: Public Relations and Community; various independent study projects; Applied Public
Relations in conjunction with PRisms student public relations agency; faculty supervisor
of public relations internship program and public relations cooperative education program;
adviser of the PRofessional, public relations degree program alumni newspaper
through PRisms, and the PRogressor; and various other coursework.
DETAILS ABOUT POSITION AT NORTHWEST MISSOURI STATE UNIVERSITY:
Taught basic reporting, editing, advanced
newswriting, public relations, advertising copy, mass communication history and mass
communication theory, coordinated internship program and practicum, advised student weekly
newspaper. Considerably upgraded and improved the student newspaper, including
professionalized news coverage, advertising, circulation (including vending machines in
the community), business operations and newsroom organization; obtained professional
reference materials, light tables, police/fire scanner and related newsroom equipment; for
the first time, the newspaper used color photographs, and high-quality newspapers were as
large as 20 pages broadsheet.
Initiated major changes in the journalism program, introduced new courses and curricula, including a 36-hour journalism major based on criteria set forth by the Accrediting Council on Education in Journalism and Mass Communication and a journalism minor; served as a member of the School of Communications curriculum committee, mass media committee, University human relations committee and student disciplinary committee.
Wrote successful grants for 1980 and 1981 Journalism Days, coordinated events and recruited top-name speakers; developed newspaper and public relations internship program; initiated University's chapter of Public Relations Student Society of America.
DETAILS ABOUT POSITION AT UNIVERSITY OF IOWA:
Taught major public relations course with an
enrollment of about 50 students each semester and which was recommended by several
University departments; taught news reporting course; coordinated internship program of 15
to 20 students each semester; was faculty adviser to University of Iowa chapter of the
Public Relations Student Society of America.
DETAILS ABOUT POSITION AT UNIVERSITY OF MINNESOTA:
Had complete editorial responsibilities for periodicals and assigned publications of the
University of Minnesota Agricultural Extension Service and Agricultural Experiment
Station; advised authors, edited manuscripts, performed layout and design, supervised
photography, printing and distribution; taught courses in agricultural journalism; served
on research committee.
DETAILS ABOUT POSITION AT LUTHERAN GENERAL
HOSPITAL:
Performed in all areas of public relations in a 677-bed teaching hospital which is a major
health care facility in the Chicago metropolitan area; worked extensively in news media
relations, news releases, public contact, special events and related areas; also produced
(researched, wrote, edited, supervised photography, printing and distribution) 20M
circulation quarterly external magazine. This publication was cited many times by national
public relations professional journals. Worked closely with fund-raising department on
campaigns, promotions, memorials and grants; worked frequently with Chicago and network
television.