University of Northern Iowa

Department of Communication Studies

Documentary | Flash Animation | Music Video | Pictures

                                                                             

48E:112 Multimedia Production                                                                   Spring 2005

 

Instructor: Dr. Joyce Chen                                             Office Hour:  TTH 2-3:30pm

Office: 321 LNG                                                                                  W 1-3 pm

Office Phone: 32574                                                                             or by appointment

Class meeting times:  T TH 3:30-4:45 pm 213 LNG

Email: chen@uni.edu

Web Page: www.uni.edu/chen; www.uni.edu/comstudy/earandi

 

Required Textbook:

Tyler, D. (2003). How to use Macromedia Flash MX and ActionScript. Indianapolis: Que.

 

Course Objectives:

In terms of multimedia production, you will learn and practice the software to create products that consist of multiple elements, including texts, graphics, audio and video, and can be presented on multiple media formats, such as electronic-magnetic tapes, CD-ROMs, DVDs, the Internet, computer disks, papers, etc. Thus, this class will help you learn a variety of multimedia production software to complete the class projects. By the end of this semester, you will be able to gain the skills for the entry-level job in the multimedia industry, such as webmaster, production house, publishing company, webcasting, as well as radio/television stations. 

 

Class Organization & Lab Work Hours:

Since my teaching philosophy is to promote students' learning processes, I will accommodate your learning needs based on individual background. I expect that there would be a gap between those who have practiced a lot and those who had no experience. However, I strongly believe that the knowledge gap will be narrowed down very quickly. For those who do not have experience in multimedia production, you will make progress quickly if you follow the class schedule constantly and get my help attentively and timely. For those who have some experience, you may reach another level of skills if you work creatively and cooperatively with the class schedule.

 

You are required to work on your assignment in the lab. The class time will be devoted to discussing the basic characteristics of production genres, learning and practicing relevant software (Photoshop, Flash MX, Dreamweaver, Realvideo, DVD recording, etc.), as well as understanding the requirement of each project assignment. Individual conferences will be emphasized throughout the semester.

 

Class Discussion of Project Ideas (10%):

There will be discussion organized for each project assignment. The discussion will be focused on the production ideas of each project. The purposes of discussion aim to help each student present individual talent and creativity, prepare the production as early as possible, and solve problems encountered during practicing. Finally, the production process would be under the control of both students and the instructor.

 

"The University of Northern Iowa is an Affirmative Action Equal Opportunity Institution.  Students with disabilities and other special needs should feel free to contact the professor privately if there are services or adaptations which can be made to accommodate specific needs."

 

Attendance/Participation (10%):

You must attend all class sessions and arrive on time because teamwork is very important to the production profession. On the other hand, it is hard for you to catch up with the class progress if you miss the class practices. Your attendance will be taken into account for judging your performance in this class. You are allowed TWO absences without penalty. If you will be absent or late, you are expected to notify me in advance. There is no distinction between excused or unexcused absence, so save your two absences for potential emergent needs.  Once you have two absences, every one thereafter will result in a five-point deduction from your final grade.

 

Assignments (80%):

There are five assignments, including Documentary, Music Video, Web Page Design, Flash Animation, and DVD. Another grade that is related to each assignment is the discussion of production ideas. It is a necessary step for each assignment. If you submit the production ideas for all assignment in a timely manner, you will get a full 10% of the final grade. Since the class time is used to learn new functions of the software, you need to use lab time to work on your project. Please make appointment with me if you have problems with completing assignments.

 

Assignments are due at the beginning of class on the due date, unless otherwise stated. The penalty for a late assignment is 1 percent deduction for each day late. Any late assignment accepted will be graded based on the reduced percentage. 

 

Grading:

All the work turned in to this class should be your original work for this class. According to University policy, plagiarism will result in FAILURE of the course and further DISCIPLINARY ACTION.  Plagiarism includes "borrowing" other student's paper or other writer's work, and submitting the work that you did for other courses.

 

The grading composition is shown as follows:

 

Attendance

10%

Discussion

10%

Flash Animation

20%

Web Page Design

20%

Music Video

15%

Documentary Video

15%

DVD

10%

TOTAL

100%

 

 

The letter grading scales are shown as follows:

A: >95%

A-: 92-94%

B+: 88-91%

B: 85-87%

B-: 80-84%

C+: 77-79%

C: 74-76%

C-: 70-73%

D+: 67-69%

D: 64-66%

D-: 60-73%

F: < 60%

 

The grades will be weighed by the percentages shown above and combined to result in your final course grade.  Before giving you the final grade I need to make sure that you achieve the objectives of this course.

 

Tentative Schedule:

1/11 (T) Syllabus, orientation to the facilities

1/13 (TH) Discussion: Documentary & documentary ideas

                Assignment #1: Documentary

 

1/18 (T) Discussion: documentary scripts

               Review Non-linear editing and DV camera operations

1/20 (TH) Lecture: Multimedia Production

 

1/25 –27 (T, Th) Working on your documentary video (no class meetings)

 

2/1 (T) Discussion: Critique documentary videos; Introduction to Music Video

              Documentary due

  Assignment #2: Music video

2/3 (TH) Discussion: Music video project (production proposal)

                Sing up for individual meetings

 

2/8 (T) Discussion: Introduction to Adobe Photoshop

2/10 (TH) Discussion: Animation (such as Cartoons, Advertising, Web Animation, etc.)

                 Animation project ideas (story boards and scripts)

 

2/15 (T) Introduction to Flash MX

     Assignment #3: Flash Animation

2/17 (TH) Chapter 1: Using Flash Tools (class exercises)

 

2/22 (T) Chapter 2: Building and Editing Symbols (class exercises)

2/24 (TH) Discussion: presenting basic symbols (graphics)

    Chapter 3: Basic Animation (class exercises)

    Chapter 7: Saving and Publishing (class exercises)

 

3/1 (T) Discussion: presenting basic symbols (movie clips)

    Chapter 4: Advanced Animation (class exercises)

                Chapter 7: Saving and Publishing (class exercises)

3/3 (TH) Chapter 7: Saving and Publishing (class exercises)

 

3/8 (T) Chapter 6: Sounds (class exercises)

3/10 (TH) Flash

 

3/15-17 (Spring Break)

 

3/22 (T) Critique Flash animation products, Flash Animation Due

3/24 (TH) Discussion: Web Page Design

    Assignment #4: Web page

 

3/29 (T) Introduction to Html codes/tags; html exercise

3/31 (TH) Unix Account setting up and check your first Web page

 

4/5 (T) Introduction to Dreamweaver

4/7 (TH) Dreamweaver

 

4/12 (T) Critique music video products, Music Video due

4/14 (TH) Dreamweaver

 

4/19 (T) Dreamweaver

4/21 (TH) Introduction to DVD recording

 

4/26 (T) Individual Meeting

4/28 (TH) Web Page Due

 

5/4 (W) (Finals week) 3-4:50pm DVD due