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Does Sex Sell?: Uncovering Media Representations of Women's Sports

Thursday, October 2, 2014 - 7:00 pm to 8:30 pm

Forty percent of all sports participants are female, yet women’s sports receive only 4% of all sport media coverage and female athletes are much more likely than male athletes to be portrayed in sexually provocative poses. To highlight why this matters and address these disparities, Nicole M. LaVoi, the associate director of the Tucker Center for Research on Girls and Women in Sport, will highlight this issue from a variety of perspectives and help dispel the common—but untrue—myths that no one is interested in women’s sport and that "sex sells" women’s sport. Effective strategies are also discussed for increasing media coverage and creating images which reflect the reality of women’s sports participation and why this is so important.

Location: 
Room 002, Sabin Hall
Contact Information
Name: 
Jennifer Waldron
Phone: 
(319) 273-2730
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