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Summer 2005 Client of the Month


Ward Budweg
Decorah Bicycles
Decorah, IA

Cycling has not only been a way of business for Ward Budweg, it has also been a way of life. "I come from a family of nine and rode a bike since grade school. For me it is freedom!" After losing a W-2 job in the mid 1990's, Ward bought a business that fit his passion, Decorah Bicycles. "I bought a business because I needed a change in my life."

Ten years later, Ward has built his business to where it is known as the premier cycle shop of northeast Iowa. "The business is a reflection of my personal goal, being fit." Decorah Bicycles carries a variety of name brand bikes from TREK, Specialize, Gary Fisher, and Giant. The business sports a full-service bicycle repair shop and also sells cross-country skis and accessories.

Ward contributes his success to his "team" and his method of integrating a simple incentive program that motivates team members to sell while better serving customers. "I believe you don't sell what you don't believe in." Ward takes the time to inspire the passion of selling in his team through the distribution of articles and the viewing of video tapes on self improvement and effective sale techniques. Weekly meetings are held to educate the team about new products, features and to setsale goals. If these goals are met, team players receive a bonus. "Selling is about relationships, if I see a team member going out of their way to better serve a customer, I will reward them right there, right now." Decorah Bicycles employ three full-time and two part-time.

As a member of the Northeast Iowa MyEntreNet Program, Ward said he likes the dialog exchanged with like minded entrepreneurs. "The open forum times are great! It lets me bounce off ideas in a constructive fashion in networking with like mined entrepreneurs." Asked what motivates him, Ward said, "Having customers tell me about the scenery, spending time with the family, losing weight or just enjoying life on a bike going 12 mph." Ward's future plans are ambitious. He plans to bicycle around the world in 2007.

Decorah Bicycles is open from 10 a.m.- 6 p.m. Monday through Friday, 9 a.m. - 5 p.m. Saturday, and noon - 4 p.m. Sunday. To learn more about Ward Budweg or his business, contact the UNI RBC-SBDC at 319-236-8123.

Ward Budweg
Decorah Bicycles
101 College Drive
Decorah, Iowa 52101
Phone: (563) 382-8209
Website: http://www.decorahbicycles.com



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