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UNI American Marketing Association completes Blue Zones Project Organization Checklist

March 31, 2014
Contact: 

Whitney Johnson, vice president of community involvement, UNI American Marketing Association, 641-860-0584, johnswag@uni.edu

Lindsay Cunningham, Office of University Relations, 319-273-6728, lindsay.cunningham@uni.edu

CEDAR FALLS, Iowa -- The University of Northern Iowa American Marketing Association (AMA) student chapter completed the Blue Zones Project Organization Checklist, highlighting their long-standing commitment to living a longer, healthier life. The pledge actions completed include offering healthy food options at meetings, hosting wellbeing and educational events, promoting volunteer opportunities, and helping members find their purpose through workshops and career-oriented goals. The UNI AMA is the first business organization on campus to complete the Blue Zones checklist.

"By striving to become a Blue Zones-certified student organization, we hope to lead by example," said Taylor Lubben, UNI AMA chapter president. "Promoting the importance of healthier choices to members, as well as fellow students, was one of our first steps toward committing to live a longer, better life."

AMA is the largest marketing association in the world. The mission of AMA is to assist members in the creation and implementation of their career-related goals and stimulate the development of leadership, interpersonal and professional skills needed to succeed within the professional workforce.

The Blue Zones Project is a global initiative to promote healthy living through permanent changes to environment, policy and social networks. The project launched in Iowa in 2011 as a part of Gov. Terry Branstad's Healthiest State Initiative.

For more information, visit www.bluezonesproject.com or contact Whitney Johnson, vice president of community involvement for UNI AMA, at 641-860-0584.