Group Projects

The group project must be an original (not done before), empirical (involving data collection) study. Within those constraints, however, you have lots of choices. You could:

• design a program to modify behaviors (for example, getting students to eat healthier) and test its effectiveness.
• update and add to a classic study (for example, conducting Milgram’s study of the drawing power of crowds with the additional variable of the status of the onlookers).
• apply an influence theory to an applied setting (for example, examining the effects of the norm of reciprocity in the context of a job interview).
• test the interaction effects of basic persuasion techniques (for example, test whether one- vs. two-sided messages are more effective for low vs. high involving issues)
• etc., etc.

Try to come up with a general area that interests you first. Then if you’re having problems narrowing it down, come see me.