Department of Communication Studies

Public Relations Student Society of America (PRSSA)


In 1968, 20 years after its own establishment, the Public Relations Society of America founded the Public Relations Student Society of America (PRSSA). The declared purpose of PRSSA is to cultivate a favorable and mutually advantageous relationship between students and professional public relations practitioners.

Today The Public Relations Student Society of America has more than 6,500 members in 220 chapters on college campuses across the country.

The UNI chapter of PRSSA was chartered on January 18, 1981. Since this time, UNI's PRSSA membership has quadrupled over the last 20+ years. The UNI chapter has received numerous national awards, including Outstanding Chapter, Outstanding Chapter Firm, Outstanding Newsletter, Outstanding Web site, etc.

The UNI chapter publishes a newsletter and runs its own public relations firm.

PR Legacy, the student-run public relations firm, offers members the opportunity to work with real clients on various public relations activities. Projects include survey research and focus groups, the creation of publicity materials, radio and television advertising, collateral pieces, special events planning and implementation, fundraising activities, campaign development and execution.

The PRogressor, UNI PRSSA newsletter, is published each semester by PR Legacy. The PRogressor offers PRSSA members a great opportunity to get their works published, as well as invaluable hands-on experience running a publication.

For information on PRSSA, PR Legacy, or the online version of the PRogressor, please visit our award winning Web site.