Electronic Media

The electronic media major provides a solid educational foundation for a variety of careers in the ever-changing communication industry, including radio, television, audio/video, multimedia, and integrated digital media production, Web page design, and media management leadership.

Through their course of study, students are guided to become both critical consumers of mass media, and competent, ethical electronic media professionals in multicultural and global environments.

This major requires students to complete an internship or a cooperative education experience with a media organization in Iowa, throughout the United States, or an international setting.

Co-curricular electronic media activities include production, performance, and leadership at KULT Radio, Cedar River Productions, the UNI campus cable television, and sports related practices. Electronic Media resources include television studios, audio and advanced audio studios, media writing labs, digital audio and video editing stations. 

New Electronic Media Emphases

Beginning in Fall 2012, the Electronic Media major will offer two emphases -- one in Electronic Media Production/Performance, and a new emphasis in Electronic Media Industry Leadership. 

Students majoring in Media Leadership will be eligible for a $2,500 scholarship for the 2012-2013 academic year, with opportunities for additional scholarships in future years.  The scholarships are funded with generous support from the Iowa Broadcasters Association.

Go to our Scholarships page to apply.